Gen AI. Misinformation. Cyber hacks. Deep fakes. Autobots. Decepticons.
The digital landscape is rapidly evolving. Powerful technology is accessible to everyone. Speed is critical, as the tides can turn in a matter of minutes. And threats can come from anyone, anywhere at any time. Managing and protecting an organization's reputation has become exponentially more challenging. And the stakes have never been higher.
In this session, we will examine real-world examples and the latest research on digital crisis management, which has been exacerbated by the proliferation of technology-driven threats. By understanding the tactics employed by malicious actors and the vulnerabilities they exploit, you'll gain valuable insights into safeguarding against reputational damage and operational disruption. We'll also speculate about the future of digital crisis and issues management and discuss some of the ways you can prepare now for what may lie ahead in the not-too-distant future. This session will be led by Steve Bauer, SVP & Senior Partner at FleishmanHillard, one of the world's leading global communications firms. Steve is a veteran presenter at MDMC and is a founding member of the UMSL Digital Marketing Advisory Board.
Anheuser-Busch Performance Hall Midwest Digital Marketing Conference info@bestmarketingconference.comGen AI. Misinformation. Cyber hacks. Deep fakes. Autobots. Decepticons.
The digital landscape is rapidly evolving. Powerful technology is accessible to everyone. Speed is critical, as the tides can turn in a matter of minutes. And threats can come from anyone, anywhere at any time. Managing and protecting an organization's reputation has become exponentially more challenging. And the stakes have never been higher.
In this session, we will examine real-world examples and the latest research on digital crisis management, which has been exacerbated by the proliferation of technology-driven threats. By understanding the tactics employed by malicious actors and the vulnerabilities they exploit, you'll gain valuable insights into safeguarding against reputational damage and operational disruption. We'll also speculate about the future of digital crisis and issues management and discuss some of the ways you can prepare now for what may lie ahead in the not-too-distant future. This session will be led by Steve Bauer, SVP & Senior Partner at FleishmanHillard, one of the world's leading global communications firms. Steve is a veteran presenter at MDMC and is a founding member of the UMSL Digital Marketing Advisory Board.
COUNTDOWN TO MDMC24
MDMC24 is guaranteed to fuel your 2024 marketing campaigns and beyond!
May 13th - 15th | St. Louis, MO
The 2024 Midwest Digital Marketing Conference will be held Monday, May 13th through Wednesday, May 15th in St. Louis, MO. Day 1 will include deep-dive workshops, while Day 2 and 3 will consist of two featured keynote speakers and over 40 breakout sessions lead by industry experts in digital marketing, social media marketing, email marketing, data and analytics, and more!
Is the event In-Person or Virtual?
MDMC24 will be an in-person event held at the Touhill Performing Arts Center located on the University of Missouri - St. Louis (UMSL) campus.
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