Take a Survey Regency Ballroom C Apr 18, 2019 Panel Session
B2B/B2C/Non-Profit | Advanced Levels | Intermediate Levels | Beginner Levels | Small Business | Medium/Large Companies | Enterprise Level Companies | Digital Strategy 03:15 PM - 04:00 PM

What leads to a crisis? This was once relatively simple to determine – perhaps it was an angry consumer taking to Twitter to share frustrations, or a local news story that gained national attention. Today, technological advances and the rise of bots, fake news, the dark web, and artificial intelligence, means the root of a crisis has become extremely challenging to pinpoint.

So, how do companies in today’s changing media environment adjust to social crisis management accordingly? Crisis experts from Weber Shandwick, FleishmanHillard, Bayer Corporation and the University of North Florida will discuss important communication tools for navigating the nuances of today’s digital-forward landscape, how to get ahead of a crisis and ways to dissect the method and motive of the conversation to determine the best course of action.

Teach For America
Managing Director, Development
SVP & Partner
Weber Shandwick
Executive Vice President, Global Media Intelligence
SVP, Digital Media
University of North Florida
Assistant Professor, Communication Studies
+ 1 more speakers. View All
Show Me Center
Marketing Director
Content Marketing
JCI (Junior Chamber International)
Chief Marketing Officer
MERS Goodwill
Branding & Marketing Specialist
Duke Manufacturing
Marketing Communications Manager
4M Building Solutions
Marketing Support Specialist


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