Day 1, Apr 16, 2019
09:00AM - 12:00 Noon
Midway V
B2B Marketing Automation Workshop
Format : Pre-Conference Workshop
Speakers
Shane Freeman, Principal , Okapi
09:00AM - 12:00 Noon
Midway VI
LinkedIn Marketing Strategy Workshop
Format : Pre-Conference Workshop
Speakers
Kathy Bernard , CEO, WiserU.com
09:00AM - 12:00 Noon
Midway IX
Email Marketing Workshop
Format : Pre-Conference Workshop
Speakers
April Mullen, Director Of Consumer-First Marketing Adoption, Selligent Marketing Cloud
09:00AM - 12:00 Noon
Midway X
Livestreaming Workshop
Format : Pre-Conference Workshop
01:00PM - 04:00PM
Midway V
Facebook Advertising Workshop
Format : Pre-Conference Workshop
Speakers
Alex Cameron, Social Media Strategist, Signature Social Marketing
01:00PM - 04:00PM
Midway VI
SEO Workshop
Format : Pre-Conference Workshop
01:00PM - 04:00PM
Midway IX
Content Marketing Workshop
Format : Pre-Conference Workshop
Speakers
Mike Allton, Content Marketing Practitioner, The Social Media Hat
01:00PM - 04:00PM
Midway X
Advanced UTM Best Practices Workshop
Format : Pre-Conference Workshop
Speakers
Alex Cruz, CEO, PenPath
Day 2, Apr 17, 2019
07:15AM - 08:15AM
Exhibitor Hall
Morning Coffee
08:30AM - 08:50AM
Keynote Room
Keynote 1: Divided Politics: The Rising Polarization Due to Social Media
Format : Keynote Session
Speakers
Darrell West, Vice President Of Governance Studies And Director Of The Center For Technology Innovation, Brookings Institute, Washington DC
08:55AM - 09:15AM
Keynote Room
Keynote 2: What I learned From Meeting 100 People in 100 Days
Format : Keynote Session
Speakers
Keisha Mabry, Creator + Founder, HeyFRIEND
09:15AM - 09:45AM
Exhibitor Hall
Mid Morning Coffee Break
09:45AM - 10:30AM
Regency Ballroom C
Becoming a Renaissance Marketer with the help of Agile Marketing
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Advanced Levels | Intermediate Levels | Beginner Levels | Medium/Large Companies | Enterprise Level Companies | Entrepreneurship | Managers | C-Level
Speakers
Jeff Julian, Co-Founder / CEO, Enterprise Marketer
09:45AM - 10:30AM
Regency Ballroom B
Demystifying Twitter
Format : Breakout Session
Track : Social Media Marketing | B2B/B2C/Non-Profit | Small Business | Medium/Large Companies | Enterprise Level Companies | Entry Career Level | Managers | C-Level
Speakers
Jennifer Radke, CEO, National Institute For Social Media
09:45AM - 10:30AM
Regency Ballroom A
Content Marketing Panel
Format : Panel Session
Track : Digital Strategy
Speakers
Akshita Puram, Product Marketing Manager, SmartBear Software
Bill Skowronski, Marketing Strategist, Idea Marketing Group
Ryan Brock, Founder & CEO, Metonymy Media
Patricia Crowe, Director Of Marketing And Communications, Saint Louis Art Museum
Moderators
Alex Menz, Account Executive, FleishmanHillard
09:45AM - 10:30AM
Grand Ballroom C
Bulletproof Your Business
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Intermediate Levels | Small Business | Medium/Large Companies | Entrepreneurship | Entry Career Level | C-Level
Speakers
Yvonne Heimann, Business Efficiency Consultant & Tool Nerd, Ask Yvi
09:45AM - 10:30AM
Midway V
Elevate Your Customer Experience with AI
Format : Breakout Session
Track : Advanced Levels | Medium/Large Companies | Data and Analytics | B2B/B2C | Managers | C-Level
Speakers
Wilson Raj, Global Director, Customer Intelligence, SAS Institute, Inc.
10:45AM - 11:30AM
Grand Ballroom A/B
2019 Creative and Marketing Hiring and Compensation Trends
Format : Breakout Session
Track : Advanced Levels | Intermediate Levels | Beginner Levels | Small Business | Medium/Large Companies | Enterprise Level Companies | B2B/B2C | Entry Career Level | Managers | C-Level
Speakers
Elizabeth Ledbetter, Metro Market Manager, The Creative Group
10:45AM - 11:30AM
Regency Ballroom B
All Play and No Work: The Role of Recreation in Marketing
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Small Business | Medium/Large Companies | Enterprise Level Companies | Entry Career Level | Managers | C-Level
Speakers
Jazzy Danziger, Creative Director, 2e Creative
10:45AM - 11:30AM
Grand Ballroom D/E
Deliver the Perfect Consumer Experience with Artificial Intelligence
Format : Breakout Session
Track : Advanced Levels | Intermediate Levels | Beginner Levels | Medium/Large Companies | Enterprise Level Companies | Digital Strategy | B2C | Managers | C-Level
Speakers
April Mullen, Director Of Consumer-First Marketing Adoption, Selligent Marketing Cloud
10:45AM - 11:30AM
Regency Ballroom C
Donors, Data and Digital Delirium: Leveraging Technology for the Sake of Community
Format : Breakout Session
Track : Non-Profit | Small Business | Medium/Large Companies | Data and Analytics | B2C | Entry Career Level | Managers | C-Level
Speakers
Matthew Hundley, Digital Marketing | Analytics And Insights, Joyce Meyer Ministries
10:45AM - 11:30AM
Grand Ballroom F
Employee Social Advocacy: It's Not About You
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Small Business | Medium/Large Companies | Enterprise Level Companies | Entry Career Level | Managers | C-Level
Speakers
Rachel McGrew, Global Corporate Social Media Manager, Bayer
Kate Humphrey, Digital Strategy Lead, Bayer
10:45AM - 11:30AM
Regency Ballroom A
SEO Panel
Format : Panel Session
Track : SEO
Speakers
Sara Sparrow, SEO Strategist, Timmermann Group
Melissa Marcelletti, Senior SEO & Analytics Manager, HLK
Joe Robledo, Organic Marketing Department Head, 97th Floor
Jayna Grassel, Senior Consultant, Bounteous
Florian Hübner, Co-CEO And Co-Founder, Uberall
11:30AM - 01:00PM
Exhibitor Hall
Lunch
12:00 Noon - 12:45PM
Regency Ballroom A
Startup Panel
Format : Panel Session
01:00PM - 01:45PM
Grand Ballroom D/E
Chatbots Are The New Funnels - Conversations Are The New Leads
Format : Breakout Session
Track : Small Business | Medium/Large Companies | Digital Strategy | B2B/B2C | Managers
Speakers
Danny Monzon, Certified Social Media Strategist, DM Digital
01:00PM - 01:45PM
Grand Ballroom A/B
Evolving Customer Experiences: When Service Becomes Your Revenue Stream
Format : Breakout Session
Track : Small Business | Medium/Large Companies | Enterprise Level Companies | Digital Strategy | B2B/B2C | Managers | C-Level
Speakers
Christine Shobe, Functional Consultant, CRM , Turnkey Technologies, Inc
01:00PM - 01:45PM
Grand Ballroom F
Get Down to Business (To Business) - How to Use LinkedIn to Boost Awareness and Generate Leads
Format : Breakout Session
Track : Medium/Large Companies | Enterprise Level Companies | B2B | Entry Career Level | Managers | C-Level
Speakers
Katelyn Brower, Digital Marketing Manager - Global Social Media & Employee Advocacy, Dun & Bradstreet
01:00PM - 01:45PM
Regency Ballroom B
Google Ads: Strategies to leverage the single most important marketing tool in existence
Format : Breakout Session
Track : Small Business | Medium/Large Companies | Enterprise Level Companies | B2B/B2C | Entry Career Level | Managers | C-Level
Speakers
Kasim Aslam, Founder & CEO, Solutions 8
01:00PM - 01:45PM
Regency Ballroom C
Grow Your Brand Organically Using IGTV & Video-Marketing
Format : Breakout Session
Track : Social Media Marketing | Advanced Levels | Intermediate Levels | Beginner Levels | Small Business | Medium/Large Companies | B2B/B2C | Entry Career Level | Managers | C-Level
Speakers
Anesha Collins, Video-Marketing Strategist, LEARNWITHAC
01:00PM - 01:45PM
Regency Ballroom A
Collaboration - How to Work With Companies That "Do What You Do
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Intermediate Levels | Small Business | Medium/Large Companies | Enterprise Level Companies | B2B | B2C | B2B/B2C | Entry Career Level | Managers | C-Level
Speakers
Matt Kamp, SVP, Influence & Co
Tim Hebel, Owner & Founder, Beanstalk Web Solutions
Steph Nissen, Head Of Digital Operations, Atomic Revenue
Tyler Kelley, Co-Founder & Chief Strategist, SLAM! Agency
Josh Edler, Director Of Digital Marketing, Decantery
Victoria Ziglar, Video Producer & Photographer, Bright Coral Creative
Moderators
Matt Kamp, SVP, Influence & Co
01:00PM - 01:45PM
Grand Ballroom C
2019 SEO Glow-Up:6 Easy SEO Fixes that Big Companies Miss
Format : Breakout Session
Speakers
Jayna Grassel, Senior Consultant, Bounteous
02:00PM - 02:45PM
Grand Ballroom F
The end of tourism as we know it
Format : Breakout Session
Track : Social Media Marketing | Intermediate Levels | Small Business | Medium/Large Companies | B2B/B2C | Entry Career Level | Managers
Speakers
Stefan Pettersson , CEO/ Brand Strategist, Gameng AB
02:00PM - 02:45PM
Grand Ballroom A/B
How to Grow Your Instagram Account and Make More Sales
Format : Breakout Session
Track : Social Media Marketing | B2B/B2C/Non-Profit | Small Business | Medium/Large Companies | Enterprise Level Companies | Entry Career Level | Managers
Speakers
Jenn Herman, Founder And Social Media Consultant, Jenn's Trends
02:00PM - 02:45PM
Regency Ballroom B
How to Host a Successful Social Media Challenge
Format : Breakout Session
Track : Social Media Marketing | Small Business | Medium/Large Companies | B2B/B2C | Entry Career Level | Managers
Speakers
Vanessa Cabrera, President, Vanessa Cabrera
02:00PM - 02:45PM
Regency Ballroom C
Messaging and narrative in the Ad Block Wars
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Advanced Levels | Intermediate Levels | Beginner Levels | Medium/Large Companies | Entrepreneurship | Entry Career Level | Managers | C-Level
Speakers
Ben Williams, Director Of Advocacy, Eyeo
02:00PM - 02:45PM
Regency Ballroom A
Creating a data driven organization Panel
Format : Panel Session
Track : Data and Analytics
Speakers
Jenny Bristow, CEO, Creative Anvil
Dave Rohrer, Founder, NorthSide Metrics
Shane Freeman, Principal , Okapi
Moderators
Sean Cotton, President, Coegi
02:00PM - 02:45PM
Grand Ballroom C
5 Critical Steps to Mastering MarTech - Your Flight Plan for Success
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Intermediate Levels | Small Business | Medium/Large Companies | Digital Strategy | Entry Career Level | Managers | C-Level
Speakers
Brett Jackson, CEO, Systemax
02:00PM - 02:45PM
Midway V
The In-Housing Trend: Challenges, Advantages and the Future of Media Agencies
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Intermediate Levels | Medium/Large Companies | Enterprise Level Companies | Digital Strategy | Managers | C-Level
Speakers
TJ Salopek, Interactive Marketing Lead, Goodyear
02:45PM - 03:15PM
Exhibitor Hall
Afternoon Coffee Break
03:15PM - 04:00PM
Regency Ballroom C
How to Show the REAL ROI On Digital Marketing
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Small Business | Medium/Large Companies | Enterprise Level Companies | Data and Analytics | Entry Career Level | Managers | C-Level
Speakers
Steph Nissen, Head Of Digital Operations, Atomic Revenue
03:15PM - 04:00PM
Grand Ballroom A/B
5 Powerful Tools Every Social Media Manager Needs for Saving Time & Improving ROI in 2019
Format : Breakout Session
Track : Social Media Marketing | B2B/B2C/Non-Profit | Small Business | Medium/Large Companies | Enterprise Level Companies | Entry Career Level | Managers | C-Level
Speakers
Alex Cameron, Social Media Strategist, Signature Social Marketing
03:15PM - 04:00PM
Grand Ballroom C
Introducing Educator Influencers: Utilizing Social Media for Innovative Personal Branding Opportunities and Best Practices
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Intermediate Levels | Beginner Levels | Medium/Large Companies | Digital Strategy | Entry Career Level
Speakers
Karen Freberg, Associate Professor In Strategic Communication, University Of Louisville
03:15PM - 04:00PM
Regency Ballroom B
Let's stop letting email suck, shall we?
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Small Business | Medium/Large Companies | Enterprise Level Companies | Email Marketing | Entry Career Level | Managers | C-Level
Speakers
Cher Fuller, Senior Interactive Strategist , EROI
03:15PM - 04:00PM
Regency Ballroom A
Video Marketing Panel
Format : Panel Session
Track : B2B/B2C/Non-Profit | Intermediate Levels | Digital Strategy
Speakers
Tony Gnau, Founder And Chief Story Telling Officer, T60 Productions
Chris Ryan, Proprietor/Director , Once Films
Sarah Crawford, Marketer | Writer | Professional Speaker | Type 7 | ENFP, Sparkworth
Anesha Collins, Video-Marketing Strategist, LEARNWITHAC
Moderators
Rick Spiekermann, Director Of Digital Presence, Pet Welfare & Enterprise Activation, Purina
04:15PM - 05:00PM
Regency Ballroom B
How Leading Brands Are Winning The 'Direct-To-Customer' Conversation
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Advanced Levels | Intermediate Levels | Beginner Levels | Small Business | Medium/Large Companies | Enterprise Level Companies | Digital Strategy | Managers | C-Level
Speakers
Alberto Brea, Brand, Innovation, Communications Strategy, Alberto Brea
04:15PM - 05:00PM
Grand Ballroom C
How to Win at B2B Marketing with a Cross-Channel Strategy
Format : Breakout Session
Track : Advanced Levels | Intermediate Levels | Beginner Levels | Small Business | Medium/Large Companies | Enterprise Level Companies | Digital Strategy | B2B | Entry Career Level | Managers
Speakers
Sarah Dalton, Marketing Director, Nolan & Associates
04:15PM - 05:00PM
Grand Ballroom F
Increasing Influence: The Psychology and Success Behind Facebook Live Video
Format : Breakout Session
Track : Social Media Marketing | Small Business | Medium/Large Companies | Enterprise Level Companies | B2B/B2C | Managers
Speakers
Stephanie Liu, CEO, Lights, Camera, Live
04:15PM - 05:00PM
Grand Ballroom A/B
Becoming the Future Leader: How Digital Marketers Are Impacting Product Innovation To Transform Business Models
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Advanced Levels | Small Business | Medium/Large Companies | Enterprise Level Companies | Digital Strategy | Managers | C-Level
Speakers
Kate Garofalini, Healthcare Technology, Johnson & Johnson
04:15PM - 05:00PM
Midway V
Thank You Cambridge Analytica
Format : Breakout Session
Track : Social Media Marketing | Advanced Levels | Medium/Large Companies | Enterprise Level Companies | Data and Analytics | Creative
Speakers
Obele Brown-West, Executive Vice President, Client Experience Digital & Innovation Lead - Central Region, Weber Shandwick
Day 3, Apr 18, 2019
07:15AM - 08:15AM
Exhibitor Hall
Morning Coffee
08:30AM - 08:50AM
Keynote Room
Keynote 1: The Future of Data Regulation in the U.S.
Format : Keynote Session
Speakers
Dennis Dayman, Chief Privacy And Security Officer, Return Path
08:55AM - 09:15AM
Keynote Room
Keynote 2: The Rise of Real: Social Media Strategies For The 21st Century
Format : Keynote Session
09:15AM - 09:45AM
Exhibitor Hall
Mid Morning Coffee Break
09:45AM - 10:30AM
Regency Ballroom B
IGTV vs. YouTube: The Race to Brand Safe
Format : Breakout Session
Track : Medium/Large Companies | Enterprise Level Companies | Data and Analytics | B2B | Managers | C-Level
Speakers
Todd Krizelman, Co-Founder & CEO, MediaRadar
09:45AM - 10:30AM
Grand Ballroom A/B
The Blogger’s Mindset - How To Create 10X Content 10X Faster
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Small Business | Medium/Large Companies | Enterprise Level Companies | Digital Strategy | Entry Career Level | Managers
Speakers
Mike Allton, Content Marketing Practitioner, The Social Media Hat
09:45AM - 10:30AM
Regency Ballroom A
Personal Branding Panel
Format : Panel Session
Speakers
Dean Delisle , CEO , Forward Progress/Social Jack
Fay Fleming, Senior Director, Business Performance Company
Tom Harness, Owner/President, HARNESS DIGITAL MARKETING
10:45AM - 11:30AM
Regency Ballroom B
10 Tactics for killer content and maximum ROI
Format : Breakout Session
Track : Social Media Marketing | B2B/B2C/Non-Profit | Advanced Levels | Intermediate Levels | Small Business | Medium/Large Companies | Enterprise Level Companies | Data and Analytics | Creative
Speakers
Julie Ewald, CEO & Creative Director, Impressa Solutions LLC
10:45AM - 11:30AM
Grand Ballroom F
Leveraging Insights: The True Power of Data for Marketing Leaders
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Advanced Levels | Intermediate Levels | Beginner Levels | Small Business | Medium/Large Companies | Enterprise Level Companies | Data and Analytics | Managers | C-Level
Speakers
Jenny Bristow, CEO, Creative Anvil
10:45AM - 11:30AM
Grand Ballroom A/B
The Future of Content: Experience.
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Small Business | Medium/Large Companies | Enterprise Level Companies | Digital Strategy | Entry Career Level | Managers | C-Level
Speakers
Viputheshwar Sitaraman, Founder, Explica, Inc.
10:45AM - 11:30AM
Regency Ballroom C
The Science Behind Successfully Scaling to 8-Figures
Format : Breakout Session
Track : Small Business | Medium/Large Companies | Entrepreneurship | B2B/B2C | Entry Career Level | Managers | C-Level
Speakers
Kevin Pasco, Co-Founder CMO, Nested Naturals
10:45AM - 11:30AM
Regency Ballroom A
Academic Panel
Format : Panel Session
Speakers
Brad Garlich, Director Of Marketing Services And Technology, RBO PrintLogistix
Ho Kim, Assistant Professor Of Digital And Social Media Marketing, University Of Missouri-St. Louis
Stephen Marshall, CMO/Chair/Associate Professor, Siren Marine/East Tennessee State University
Rebecca Achen, Assistant Professor, ILLINOIS STATE UNIVERSITY
Karen Freberg, Associate Professor In Strategic Communication, University Of Louisville
11:30AM - 01:00PM
Exhibitor Hall
Lunch
01:00PM - 01:45PM
Grand Ballroom D/E
See the Future of Messaging: RCS (Rich Communication Services)
Format : Breakout Session
Track : Advanced Levels | Intermediate Levels | Beginner Levels | Medium/Large Companies | Enterprise Level Companies | Digital Strategy | B2B/B2C | Entry Career Level | Managers | C-Level
Speakers
Michael Lamb, President / Co-founder, NativeMsg, Inc.
Alex Allemand, Business Development Manager, Rich Business Messaging, Google
01:00PM - 01:45PM
Regency Ballroom B
So you want to be an Entrepreneur? Strategies to Beat the Odds!
Format : Breakout Session
Track : Small Business | Medium/Large Companies | Entrepreneurship | B2B/B2C | Entry Career Level | Managers
Speakers
Fay Fleming, Senior Director, Business Performance Company
01:00PM - 01:45PM
Grand Ballroom A/B
The Five Pillars of Conscious Business Growth
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Small Business | Medium/Large Companies | Enterprise Level Companies | Entrepreneurship | C-Level
Speakers
Tyler Kelley, Co-Founder & Chief Strategist, SLAM! Agency
01:00PM - 01:45PM
Regency Ballroom C
The Top 100 Brands & How They Build Millennial Communities
Format : Breakout Session
Track : Small Business | Medium/Large Companies | Enterprise Level Companies | Digital Strategy | B2C | Managers | C-Level
Speakers
Andrew Cohen, Vice President, Moosylvania
01:00PM - 01:45PM
Grand Ballroom C
Weight Watchers Increases Conversion Rates for Affiliate Marketing Program by 22% Leveraging Email Remarketing
Format : Breakout Session
Track : Intermediate Levels | Small Business | Medium/Large Companies | Enterprise Level Companies | Email Marketing | B2B/B2C | Entry Career Level | Managers
Speakers
Danni Eickenhorst, Chief Marketing Officer, ReachDynamics
01:00PM - 01:45PM
Grand Ballroom F
The Intersection of the Physical and Digital Worlds
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Intermediate Levels | Small Business | Medium/Large Companies | Enterprise Level Companies | B2B/B2C | Entry Career Level | Managers | C-Level
Speakers
Matt Sebek, Vice President Of Digital, World Wide Technology
01:00PM - 01:45PM
Midway V
What is OTT? & The Opportunity & Explosion of Connected TV
Format : Breakout Session
Track : Beginner Levels | Small Business | Medium/Large Companies | Enterprise Level Companies | Digital Strategy | B2B/B2C | Entry Career Level | Managers
Speakers
Kevin Murphy, Regional Vice President, DistroScale, Inc.
02:00PM - 02:45PM
Grand Ballroom A/B
Make Data Studio Work for You!
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Intermediate Levels | Beginner Levels | Small Business | Medium/Large Companies | Enterprise Level Companies | Data and Analytics | Entry Career Level | Managers
Speakers
Jenny Halasz, President, JLH Marketing, Inc.
02:00PM - 02:45PM
Regency Ballroom C
The Sophisticated Marketer’s Guide to LinkedIn
Format : Breakout Session
Track : Social Media Marketing | B2B/B2C/Non-Profit | Small Business | Medium/Large Companies | Enterprise Level Companies | Managers | C-Level
Speakers
Pearce Delisle, NAMER Manager, Content Marketing Evagelists, LinkedIn
02:00PM - 02:45PM
Regency Ballroom A
Livestreaming Panel
Format : Panel Session
Track : Social Media Marketing | B2B/B2C/Non-Profit
Speakers
Daphne Leblanc, Social Media Strategist, Cafe And Laptop, LLC
Bonnie Frank, CEO, Bonnie L Frank Coaching & Consulting
Stephanie Liu, CEO, Lights, Camera, Live
Chris Strub, CEO, I Am Here, LLC
02:00PM - 02:45PM
Grand Ballroom C
How To Create Content That Delivers Customers
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Intermediate Levels | Small Business | Medium/Large Companies | Enterprise Level Companies | Digital Strategy | Entrepreneurship | Entry Career Level | Managers | C-Level
Speakers
Sylvester Chisom, CEO, M.G. Media
02:00PM - 02:45PM
Grand Ballroom D/E
How Marketers Can Leverage the Facebook Algorithm (& a few powerful tools to use)
Format : Breakout Session
Track : Social Media Marketing | B2B/B2C/Non-Profit | Intermediate Levels | Small Business | Medium/Large Companies | Enterprise Level Companies | Entry Career Level | Managers | C-Level
Speakers
Heather Dopson, Community Builder, GoDaddy
Isaac Irvine, Personal Branding, GoDaddy
02:00PM - 02:45PM
Midway V
Forming Your Video Voltron
Format : Breakout Session
Track : Social Media Marketing | Intermediate Levels | Beginner Levels | Small Business | Medium/Large Companies | Enterprise Level Companies | Creative | Digital Strategy
Speakers
Jeremy Corray, VP Digital Entertainment, Coolfire Studios
02:45PM - 03:15PM
Exhibitor Hall
Afternoon Coffee Break
03:15PM - 04:00PM
Grand Ballroom F
Of Course We Can Use It! I Found It on the Internet!
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Medium/Large Companies | Creative | Digital Strategy | Managers | C-Level
Speakers
Michael Parks, Partner, Thompson Coburn LLP
Michael Nepple, Partner, Thompson Coburn LLP
03:15PM - 04:00PM
Grand Ballroom A/B
The user experience of digital marketing
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Advanced Levels | Intermediate Levels | Beginner Levels | Small Business | Medium/Large Companies | Enterprise Level Companies | Creative | Entry Career Level | Managers
Speakers
Ken Moire, CMO, Spry Digital
Joseph Duffin, Director, Digital Strategy, Spry Digital
03:15PM - 04:00PM
Regency Ballroom B
Understanding Your Service Ecosystem through Customer Journey mapping
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Advanced Levels | Intermediate Levels | Beginner Levels | Small Business | Medium/Large Companies | Enterprise Level Companies | Digital Strategy | Entry Career Level | Managers | C-Level
Speakers
Jake Truemper, Co-Founder, Cognitive Designer, Shift
03:15PM - 04:00PM
Regency Ballroom C
Visual Marketing for Non-Designers: Tips, Tricks, and Hacks
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Small Business | Medium/Large Companies | Creative | Entry Career Level | Managers
Speakers
Jeff Sieh, Creative Director, His Design, Inc.
03:15PM - 04:00PM
Grand Ballroom D/E
What Millennials can teach us about people based marketing
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Small Business | Medium/Large Companies | Enterprise Level Companies | Email Marketing | Entry Career Level | Managers | C-Level
Speakers
Tony Marlow, CMO, Infogroup
03:15PM - 04:00PM
Regency Ballroom A
Crisis Management Panel
Format : Panel Session
Track : Social Media Marketing
Speakers
Kelly Martinson, SVP, Digital Media, FleishmanHillard
Margaret Stewart, Assistant Professor, Communication Studies , University Of North Florida
David Krejci, Executive Vice President, Global Media Intelligence, Weber Shandwick
Kate Humphrey, Digital Strategy Lead, Bayer
Moderators
Patrick Marrinan, Co-founder & Managing Principal, Marketing Scenario Analytica
03:15PM - 04:00PM
Midway V
You Can't Just Say That!!
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Small Business | Medium/Large Companies | Enterprise Level Companies | Entry Career Level | Managers | C-Level
Speakers
Jade Harrell, Founder And Creative Director, RareGem Productions
04:15PM - 05:00PM
Grand Ballroom A/B
Blending Location and Custom Audiences - Two Case Studies
Format : Breakout Session
Track : Social Media Marketing | Advanced Levels | Intermediate Levels | Beginner Levels | Small Business | Medium/Large Companies | Digital Strategy | B2B | Entry Career Level | Managers
Speakers
Brian Handly, CEO , Reveal Mobile
04:15PM - 05:00PM
Regency Ballroom B
The Branding Masterclass, Uncensored: Tapping Into Your Brand's Core DNA to Create Legions of Irrationally Loyal Fans
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Advanced Levels | Intermediate Levels | Beginner Levels | Small Business | Medium/Large Companies | Enterprise Level Companies | Digital Strategy | Entry Career Level | Managers | C-Level
Speakers
Deb Gabor, CEO / Bestselling Author, Sol Marketing / Author Of Branding Is Sex.
04:15PM - 05:00PM
Regency Ballroom C
The organic properties of growth.
Format : Breakout Session
Track : B2B/B2C/Non-Profit | Advanced Levels | Intermediate Levels | Beginner Levels | Small Business | Medium/Large Companies | Enterprise Level Companies | Digital Strategy | Managers | C-Level
Speakers
Kevin Farr, Consultant | Innovation & Growth Strategy, CNTRD
04:15PM - 05:00PM
Grand Ballroom F
Using a Curated Feed to Grow Your Instagram Account
Format : Breakout Session
Track : Social Media Marketing | B2B/B2C/Non-Profit | Small Business | Medium/Large Companies | Enterprise Level Companies | Entry Career Level | Managers | C-Level
Speakers
Stefani Pollack, Social Influencer, Build Digital Marketing
Scott Thomas, Social Influencer, Build Digital Marketing
04:15PM - 05:00PM
Regency Ballroom A
MDMC Startup Competition
Format : Breakout Session